Technology has been a disruptive force across most industries and sectors over recent years. But in the real estate and construction industry, widespread adoption of new technologies has lagged, probably reflecting the traditional nature of the business.
At Aurora Lighting, we often talk about the benefits of lighting in terms of energy savings and efficiency, but there’s far more at stake than just money…our health.
Having had a few days to digest the key trends from the enormous EuroShop event in Dusseldorf last week, what was very apparent this year is the pervasiveness of digital and technology within every aspect of store environments.
Aurora’s time in Düsseldorf has flown by and we’ve been genuinely delighted at the huge amount of interest in what we like to think of as the most modern and futuristic stand within the prominent lighting zone.
This was the first time Aurora attended EuroShop as Aurora and therefore it was an important event for us to demonstrate where we are heading and the benefits retailers can gain from our latest products and services.
Neil Salt, Managing Director of Aurora’s IoT Division, on what he’s taken from EuroShop so far.
We like to think that, in our own modest way, we’ve been one of the companies at the heart of this year’s EuroShop, where the traditional emphasis on shopfitting and fixture design has clearly morphed into a digitally-inspired vision of the future.
Neil Salt, managing director, IoT division, Aurora Group, looks at the opening two days at EuroShop.
Smart lighting is right at the heart of this year’s EuroShop, the world´s biggest retail trade fair, which carries on until Thursday here in Düsseldorf, Germany
Visitors to the Aurora Group stand at EuroShop this week can experience first-hand how lighting and the Internet of Things (IoT) is revolutionising retail.
What may have seemed like a far off concept is anything but, with more and more retailers already using lighting as locational infrastructure, from Target in the US to Carrefour in France. It’s also thought that Asda, the UK arm of the world’s largest retailer, Walmart, is conducting its own store trials.
As a global lighting and technology business, here at Aurora Lighting we are determined to make a significant splash at EuroShop, the world’s number one retail trade fair.
The AXiO Platform
For the first time, retailers will have the opportunity to experience the benefits of the Internet of Things (IoT) lighting with an exclusive preview of Aurora’s new connected IoT platform, AXiO, which incorporates Gooee technology.
Here at Aurora Group we’ve been heavily focused on Internet of Things (IoT) technology, believing that it will reshape not just the lighting sector but the retail industry. By getting different technologies to talk to each other, consumer behaviour can be monitored, analysed, understood and ultimately influenced.
